Social Media and Marketing Campaigns

Creating Your "Sofa Chat" styles and building relationships

Using social networks is a great way to increase your leads and sales.  This is done through professional development of your brand awareness and by creating loyal visitors to your Social Sites.

The top feature offered by social sites (sometimes called Web 2.0) is the ability to interact with potential customers.  Instead of a one-way conversation (we tell you), Social Media allows interaction on the internet (we tell each other).  Social media has overtaken email, as the most popular consumer activity.

Social Media Marketing is also a long-term, durable activity. Smart marketers compliment their social media PPC campaigns with online communities, discussion boards, and real social media channels. Build a group to go along with your ads, and create long-term interest in your products through dialogue with your current customers.

What are some goals of Social Media Marketing?

• To engage your audience and fans.
• To be liked, trusted, and seen as knowledgeable.
• To generate leads and sales.

How?

• Include useful information about your business.
• Take advantage of the ability to mass-message your likes/friends/followers.
• Status updates on Facebook appear in fans’ news feeds.
• Tweets on Twitter are read by your followers.
• Create a page with useful, current information.
• Integrate social media features into your website.
• Create a social Media PPC campaign.

Here is further information about each of the Social Media Marketing topics and techniques.  Click on each one to learn more about Facebook, LinkedIn, Twitter, and YouTube...

Facebook Social Media.

Facebook.com is the most-trafficked social media site in the world.
Our Facebook Marketing Services:

1. Interaction with others.  
2. We'll get people to "like" (or "Fan") your business page.   Users are able to "like" your business page, write on your wall, upload pictures and join discussion through your Business Page. These actions are then distributed as news feeds and mini feeds which then become "soft" referrals of your business.
3. Facebook Pay Per Click.  Targeted advertising based on based your target market.  Gender, Hobbies, Interests, Relationship Status, Colleges, and many more...
4. We help find influencers.  Some are on Facebook to chat and keep up with others, to grab information, to send information to others, etc.  However, there are those who want to shape and influence the activities of others on Facebook.  We develop strategies to identify and collaborate with these "tribal" leaders.
5. We connect Facebook with your other internet assets.  Facebook to your business website, and back.  To your blog and back.  And so forth.

Some Facebook FAQs

Q. Why add Facebook social media marketing to my marketing campaigns?
A. Facebook allows you a platform, free of charge, for placing a valuable internet asset.  This asset is for long-term, and can be gradually or rapidly grown.  Being on Facebook allows you and your business to be found and to show others who you are and what you do.  And finally, Facebook can be a great source of leads and sales.

Q. Can I send messages to my business connections ("fans")?
A. Yes, you can send your fans messages including media rich attachments.

Q. If  Facebook offers Facebook pages for free, why should I hire a marketing firm to help?
A. GBB  helps clients to optimize your Facebook social media marketing strategy, build your assets, and execute marketing campaigns to help you grow your business.

Call Us to Get Marketing the Social Media Way